For their 10-year anniversary, the cult-favorite brand known for clothing that's as exceptionally chic as it is exceptionally comfy unveiled a special collaboration with Comedy Central's Broad City. From minimalist FEMINIST HERO shirts to an adorable thermal set adorned with Ilana's favorite substance of choice, Wildfox's obsession-worthy new collection definitely merits a big YAS KWEEN!
Established in Los Angeles in 2007 by musician turned restaurateur Jimmy Sommers, Wildfox has gained fans the world over for its soft sweats and expanding collection of chic womenswear, all made here in L.A.
While the brand has made strides since opening its first shop on Sunset Blvd. a decade ago, with Wildfox stores in Malibu and Austin and availability in high-end shops and chains around the world, Sommers says the line has always had an eye towards staying true to their roots. “We try to grow up with our customers and we’re always trying to evolve, but we still want to stay true to our core audience,” he said. “When you get too serious, you can lose what you’re known for.”
All clothing available online at wildfox.com or at their two L.A. locations:
3835 Cross Creek Rd. (424) 217.7727
Wildfox Sunset Plaza Flagship
8710 Sunset Blvd.